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Should I start Keon Coleman or Zavion Thomas in Week 7?

Updated Oct 20, 6:11 AM ET.

Start Keon Coleman: 65 percent of the snaps and 15 percent of the targets over their last 3 games, against Zavion Thomas's 10 percent of the snaps and 2 percent of the targets. No market projection is posted on either of them this week, so this is a usage call, and a lower confidence one than a call made on a projection. What follows is what each of them has done.

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Neither man carries a season projection right now, so this is their usage this season and their last full season's numbers, side by side.

Keon Coleman

WR · BUF · on bye this week

2026 vs anytime td line 3-3

Market-based projection
9.4 pts a game Wk 6 price
Overall rank
270

Zavion Thomas

WR · CHI · bye 10

Overall rank
275

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The gap

  • Board size297 draftable players

Draft data is not current for these two, so the figures that depend on it are left out. The call above comes from each player's usage.

Where the draft room stands

Live drafts hold no current pick on Keon Coleman, and the board ranks him 270th overall on the rest of his evidence.

Live drafts hold no current pick on Zavion Thomas, and the board ranks him 275th overall on the rest of his evidence.

The market-based projections

No season market is posted for Keon Coleman, so the only market valuing him on this page is the draft room.

No season market is posted for Zavion Thomas, so the only market valuing him on this page is the draft room.

Neither carries a posted market, so this page rests on the draft room and on what the two have already done.

This season through Week 6

Through Week 6, Keon Coleman has been on the field for 64 percent of BUF snaps, drawn 15 percent of the targets and had 6 percent of the red zone chances.

He has taken 9 of the offence's 42 third down targets, had 1 of its 19 chances inside the five and seen 4 of its 25 two minute targets.

His 24 targets have averaged 14.3 air yards.

In Week 4 against NE he caught 6 of 7 targets for 116 yards and scored 1 touchdown.

In Week 5 against LAR he caught 1 of 2 targets for 7 yards and scored 1 touchdown.

In Week 6 against LV he caught 4 of 6 targets for 59 yards and scored 1 touchdown.

Through Week 6, Zavion Thomas has been on the field for 8 percent of CHI snaps, drawn 3 percent of the targets and had 0 percent of the red zone chances.

He has taken 1 of the offence's 43 third down targets, had 0 of its 26 chances inside the five and seen 0 of its 27 two minute targets.

His 5 targets have averaged 1.2 air yards.

In Week 4 against NYJ he was not given the ball.

In Week 5 against GB he carried 1 time for 11 yards, caught 1 of 1 target for 11 yards and did not score.

In Week 6 against ATL he caught 3 of 3 targets for 25 yards and did not score.

Their 2025 seasons

In 2025 Keon Coleman played 13 games and scored 102.4 PPR points, 7.9 a game, finishing WR60.

He caught 38 of 59 targets for 404 yards and 4 touchdowns, with 9 red zone targets.

That came to 4-5 targets a game, a 64 percent catch rate and 10.6 yards a catch.

He was on the field for 64 percent of the snaps in the games he played.

Zavion Thomas is a rookie, so there is no NFL season behind him to price him against.

Head to head

This season Keon Coleman holds the bigger snap share, 64 percent against 8 percent.

This season Keon Coleman holds the bigger target share, 15 percent against 3 percent.

Byes and availability

Keon Coleman is off in Week 7 and Zavion Thomas in Week 10, so either can cover the other's bye.

Both players in full

Week 7 on the board

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