Start Bo Melton or Jacob Cowing? Week 7

Our Week 7 call

Start Jacob Cowing over Bo Melton in Week 7.

Market-based projections have Jacob Cowing at 3.0 points and Bo Melton at 0.9, a gap of 2.1. No player market is posted for Jacob Cowing this week yet, so his 3.0 is the average of his market-based projections in Weeks 4 and 6 (2.0 and 4.0); the call is rebuilt when his market posts. No player market is posted for Bo Melton this week yet, so his 0.9 is the average of his market-based projections in Weeks 4 and 5 (0.9 and 0.9); the call is rebuilt when his market posts.

What the market projects

No Week 7 player market is posted for Jacob Cowing yet. His market-based projections were 2.0 and 4.0 points in Weeks 4 and 6, an average of 3.0, which stands in until his Week 7 market posts.

No Week 7 player market is posted for Bo Melton yet. His market-based projections were 0.9 and 0.9 points in Weeks 4 and 5, an average of 0.9, which stands in until his Week 7 market posts.

The market-based projection for Bo Melton is 0.1 touchdowns (7 market sources).

That puts Jacob Cowing 2.1 points ahead of Bo Melton on these projections.

Week 7 matchups

Jacob Cowing and SF visit ATL on Sunday at 1:00 PM ET.

ATL allowed 37.7 fantasy points a game to WRs this season over 5 games, the 6th most in the league.

Receivers caught passes for 181 yards and 0.8 touchdowns a game against ATL.

Injury status

Jacob Cowing is not on the injury report.

Bo Melton is not on the injury report.

Usage before Week 7

Through Week 5, Jacob Cowing played 31 percent of SF snaps, drew 4 percent of the targets, earned 7 percent of the air yards and had 0 percent of the red zone chances.

Jacob Cowing, Week 2 against MIA: 24 of 52 snaps, 0 targets and 0 catches for 0 yards.

Jacob Cowing, Week 3 against ARI: 17 of 54 snaps, 2 targets and 0 catches for 0 yards.

Jacob Cowing, Week 4 against DEN: 21 of 66 snaps, 1 carry for 2 yards, 1 target and 0 catches for 0 yards.

Jacob Cowing, Week 5 against SEA: 26 of 60 snaps, 2 targets and 1 catch for 9 yards.

Through Week 5, Bo Melton played 25 percent of GB snaps, drew 4 percent of the targets, earned 5 percent of the air yards and had 0 percent of the red zone chances.

Bo Melton, Week 2 against NYJ: 9 of 59 snaps, 1 target and 0 catches for 0 yards.

Bo Melton, Week 3 against ATL: 21 of 66 snaps, 1 target and 0 catches for 0 yards.

Bo Melton, Week 4 against TB: 11 of 60 snaps, 1 target and 0 catches for 0 yards.

Bo Melton, Week 5 against CHI: 30 of 61 snaps, 4 targets and 3 catches for 20 yards.

Their 2025 seasons

In 2025, Bo Melton played 16 games for GB and scored 24.2 PPR points, 1.5 a game, finishing WR146.

He caught 4 of 13 targets for 107 yards and 1 touchdown, with 0 red zone targets and 100 air yards.

He was on the field for 9 percent of the offense's snaps in the games he played.

Their other Week 7 calls

• Start Jacob Cowing over Calvin Ridley.
• Start Cody White over Jacob Cowing.
• Start Elic Ayomanor over Jacob Cowing.
• Start Calvin Ridley over Bo Melton.
• Start Kyle Williams over Bo Melton.
• Start Marvin Mims Jr. over Bo Melton.