Start Keon Coleman or Cooper Kupp? Week 10

Our Week 10 call

Start Keon Coleman over Cooper Kupp in Week 10.

Market-based projections have Keon Coleman at 6.7 points and Cooper Kupp at 6.6, a gap of 0.1. That is inside the noise of a single catch, so treat it as close to a coin flip. No player market is posted for Keon Coleman this week yet, so his 6.7 is the average of his market-based projections in Weeks 8 and 9 (7.0 and 6.3); the call is rebuilt when his market posts. No player market is posted for Cooper Kupp this week yet, so his 6.6 is the average of his market-based projections in Weeks 7, 8 and 9 (6.3, 7.1 and 6.5); the call is rebuilt when his market posts.

What the market projects

No Week 10 player market is posted for Keon Coleman yet. His market-based projections were 7.0 and 6.4 points in Weeks 8 and 9, an average of 6.7, which stands in until his Week 10 market posts.

No Week 10 player market is posted for Cooper Kupp yet. His market-based projections were 6.3, 7.1 and 6.5 points in Weeks 7, 8 and 9, an average of 6.6, which stands in until his Week 10 market posts.

That puts Keon Coleman 0.1 points ahead of Cooper Kupp on these projections.

Week 10 matchups

Keon Coleman and BUF visit NYJ on Sunday at 1:00 PM ET.

NYJ allowed 28.5 fantasy points a game to WRs this season over 8 games, the 10th fewest in the league.

Receivers caught passes for 121 yards and 1.1 touchdowns a game against NYJ.

Cooper Kupp and SEA visit LV on Sunday at 4:05 PM ET.

LV allowed 33.8 fantasy points a game to WRs this season over 8 games, the 11th most in the league.

Receivers caught passes for 162 yards and 1.3 touchdowns a game against LV.

By points allowed to the position, Cooper Kupp has the softer matchup.

Injury status

Keon Coleman is not on the injury report.

Cooper Kupp is not on the injury report.

Usage before Week 10

Through Week 9, Keon Coleman played 70 percent of BUF snaps, drew 15 percent of the targets, earned 23 percent of the air yards and had 6 percent of the red zone chances.

Keon Coleman, Week 5 against LAR: 45 of 64 snaps, 2 targets and 1 catch for 7 yards, 1 touchdown.

Keon Coleman, Week 6 against LV: 58 of 68 snaps, 6 targets and 4 catches for 59 yards, 1 touchdown.

Keon Coleman, Week 8 against BAL: 63 of 82 snaps, 3 targets and 1 catch for 4 yards.

Keon Coleman, Week 9 against MIN: 6 targets and 3 catches for 17 yards.

Through Week 9, Cooper Kupp played 71 percent of SEA snaps, drew 12 percent of the targets, earned 14 percent of the air yards and had 6 percent of the red zone chances.

Cooper Kupp, Week 6 against DEN: 72 of 85 snaps, 10 targets and 5 catches for 50 yards.

Cooper Kupp, Week 7 against KC: 45 of 69 snaps, 2 targets and 2 catches for 20 yards.

Cooper Kupp, Week 8 against CHI: 58 of 63 snaps, 3 targets and 1 catch for 7 yards, 1 touchdown.

Cooper Kupp, Week 9 against ARI: 49 of 67 snaps, 4 targets and 3 catches for 32 yards.

Their 2025 seasons

In 2025, Keon Coleman played 13 games for BUF and scored 102.4 PPR points, 7.9 a game, finishing WR60.

He caught 38 of 59 targets for 404 yards and 4 touchdowns, with 9 red zone targets and 316 air yards.

He was on the field for 64 percent of the offense's snaps in the games he played.

In 2025, Cooper Kupp played 16 games for SEA and scored 117.3 PPR points, 7.3 a game, finishing WR53.

He caught 47 of 70 targets for 593 yards and 2 touchdowns, with 12 red zone targets and 300 air yards.

He was on the field for 76 percent of the offense's snaps in the games he played.

Their other Week 10 calls

• Start Adonai Mitchell over Keon Coleman.
• Start DeMario Douglas over Keon Coleman.
• Start Keon Coleman over Dohnte Meyers.
• Start Cooper Kupp over Adonai Mitchell.
• Start DeMario Douglas over Cooper Kupp.
• Start Cooper Kupp over Dohnte Meyers.